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Database of Teaching Sources

A database of selected, reviewed, tested, assessed and validated e-learning based language teaching sources addressed to Higher education students for the learning of 18 different European languages.

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EU-Projekt MIG-KOMM-EU - Mehrsprachige interkulturelle Geschäftskommunikation für Europa

Date of Publication

nicht angegeben

Target Group

Lecturers
Students

Domain Area

Business & Communication

Learning Scenario

Autonomous learning
Classroom Context

Target Language

German

Language of Instruction

Any language

CEFR level

B1
B2
C1
C2

Type of Material

Activity/task
Audio
Guiding resources (online course/book)
Laboratory
Picture/Graphics
Reference resources (online Dictionaries/ grammar guides/phrasebooks)
Test
Video

Linguistic Features

Vocabulary
Pragmatics
Prosody

Skills

Listening
Speaking
Critical Thinking
Writing
Reading

Description

The blended learning course "Geschäftskommunikation" is aimed at all German as a foreign language learners who want to deepen their language skills, especially in the area of business. It is a course offer coordinated by the IIK Institut für Interkulturelle Kommunikation e.V. as part of the LEONARDO project.
An advanced language level of at least B1+ is indispensable for successful work with the course.
A deeper knowledge of German grammar and good listening comprehension skills are required. Grammar is not the main focus of the course, nontheless several topics regarding grammar are treated in a variety of exercises.
The actual course is divided into four sub-topics: management, marketing, service/sales/office work and intercultural communication. You can choose between excersises for self-study or classroom exercises (didactic material for teachers).
The course convinces with a very large selection of different types of exercises. Particularly noteworthy is the large amount of audio material, the content is presented at a pleasant, medium speaking pace, easily understandable.
Each of the aforementioned sub-topics is further subdivided into so-called units, that start with the basics of the respective sub-topic and then deal in depth with specific topics such as "language in management", "managing conversations", "employee development methods", etc.
The teaching of both professional and linguistic knowledge goes hand in hand.
The modules can be worked on independently of each other; the learner can choose the sequence according to his or her needs.
All core competences of language acquisition (listening comprehension, writing, speaking and reading comprehension) are covered by the course offer. Among other things, the learner works with video and audio material (interviews, lectures), cloze texts, quizzes and crosswords.
Within the course, a wealth of additional material and useful links are provided, which are linked under "further documentation/Further information".

Case study

07. EU - Project MIG-KOMM-EU. Intercultural communication
The source was tested with the students of the Faculty of Applied Languages.
Number of students: 21
Level: B2 self-study exercises
From the 4 units the following part was tested:
Unit 4 - Exercise 1: Body Language Unit 4 - Exercise 2: Contract Negotiation Unit 4 - Exercise 3: Taboo Topics and Number Symbolism Unit 4 - Exercise 4: Humor.
Students were asked to complete Unit 4 independently. In advance, they were told which language skills they should pay attention to. Students were then asked to rate the unit in terms of its comprehensibility and usefulness. Students were asked to comment on whether they found the presented learning materials motivating and useful, and whether they thought they contributed to the development of their German language skills and the individual language skills.
The exercises in this unit focused mainly on the application of prior knowledge, but in some cases the students lacked this knowledge, which is why they were unable to solve exercise 4:2 a, for example. The grammatical exercises, on the other hand, they found very easy. They described the assignment exercises as beneficial. The students had the greatest problems with the reconstruction exercises.
The listening text was highlighted as a positive by the students. The native speaker spoke very clearly and at an appropriate pace, and the students also found the content interesting. They also found the structuring of the lesson satisfactory.
In summary, it can be stated that the presented teaching units are satisfactory, the students were able to work well with it and evaluated it as conducive to the development of language skills. Since the students are studying in the foreign languages and intercultural communication program, this topic was very close to them. For this reason, they found the presented teaching materials interesting and they solved the tasks much easier.

07 EU - Project MIG-KOMM-EU. Multilingual business communication/ management
The source was tested with the students of the Faculty of Applied Languages of the University of Economics in Bratislava.
Number of students: 13
Level: B2
From the 4 units the following parts were tested:
Unit 3 - Competitive strategy
Unit 4 - Corporate management/corporate communication
The students' task was to complete all the assignments resulting from each exercise. They were then asked to rate the learning materials in terms of their clarity and usefulness. The students were asked to comment on whether they found the learning materials presented motivating and useful, and whether they thought they contributed to the development of their German language skills.
The students rated the exercises quite positively and found them interesting and motivating. The exercises focused mainly on the development of communicative competence, vocabulary development and the students' ability to apply the acquired knowledge in further communication.
In Exercise 3.2, students lacked an introductory theoretical text that would have introduced them to the cost problem. Without such a text, students could not complete the task at the required level.
In Exercise 4.1, which they otherwise found very useful, students lacked a sample text for each style level; this would have helped them better complete the required task.
One of the negatives of this instructional material that needs to be pointed out is the inaccurate linking to the attached videos. When the link is opened, the whole page opens and the desired video has to be searched for laboriously.
Overall, it can be stated that the presented teaching material is satisfactory, the students worked well with it and evaluated it as beneficial for the development of language skills.
07 EU - Project MIG-KOMM-EU. Multilingual business communication/ management
The source was tested with the students of the Faculty of Applied Languages of the University of Economics in Bratislava.
Number of students: 13
Level: B2
From the 4 units the following parts were tested:
Unit 3 - Competitive strategy
Unit 4 - Corporate management/corporate communication
The students' task was to complete all the assignments resulting from each exercise. They were then asked to rate the learning materials in terms of their clarity and usefulness. The students were asked to comment on whether they found the learning materials presented motivating and useful, and whether they thought they contributed to the development of their German language skills.
The students rated the exercises quite positively and found them interesting and motivating. The exercises focused mainly on the development of communicative competence, vocabulary development and the students' ability to apply the acquired knowledge in further communication.
In Exercise 3.2, students lacked an introductory theoretical text that would have introduced them to the cost problem. Without such a text, students could not complete the task at the required level.
In Exercise 4.1, which they otherwise found very useful, students lacked a sample text for each style level; this would have helped them better complete the required task.
One of the negatives of this instructional material that needs to be pointed out is the inaccurate linking to the attached videos. When the link is opened, the whole page opens and the desired video has to be searched for laboriously.
Overall, it can be stated that the presented teaching material is satisfactory, the students worked well with it and evaluated it as beneficial for the development of language skills.

07 EU - Project MIG-KOMM-EU. Multilingual business communication/ management
The source was tested with the students of the Faculty of Applied Languages of the University of Economics in Bratislava.
Number of students: 13
Level: B2
From the 4 units the following parts were tested:
Unit 3 - Competitive strategy
Unit 4 - Corporate management/corporate communication
The students' task was to complete all the assignments resulting from each exercise. They were then asked to rate the learning materials in terms of their clarity and usefulness. The students were asked to comment on whether they found the learning materials presented motivating and useful, and whether they thought they contributed to the development of their German language skills.
The students rated the exercises quite positively and found them interesting and motivating. The exercises focused mainly on the development of communicative competence, vocabulary development and the students' ability to apply the acquired knowledge in further communication.
In Exercise 3.2, students lacked an introductory theoretical text that would have introduced them to the cost problem. Without such a text, students could not complete the task at the required level.
In Exercise 4.1, which they otherwise found very useful, students lacked a sample text for each style level; this would have helped them better complete the required task.
One of the negatives of this instructional material that needs to be pointed out is the inaccurate linking to the attached videos. When the link is opened, the whole page opens and the desired video has to be searched for laboriously.
Overall, it can be stated that the presented teaching material is satisfactory, the students worked well with it and evaluated it as beneficial for the development of language skills.


07. EU - Project MIG-KOMM-EU. Multilingual business communication/ management
The source was tested with the students of the Faculty of Applied Languages of the University of Economics in Bratislava.
Number of students: 13
Level: B2
From the 4 units the following parts were tested:
Unit 3 - Competitive strategy
Unit 4 - Corporate management/corporate communication
The students' task was to complete all the assignments resulting from each exercise. They were then asked to rate the learning materials in terms of their clarity and usefulness. The students were asked to comment on whether they found the learning materials presented motivating and useful, and whether they thought they contributed to the development of their German language skills.
The students rated the exercises quite positively and found them interesting and motivating. The exercises focused mainly on the development of communicative competence, vocabulary development and the students' ability to apply the acquired knowledge in further communication.
In Exercise 3.2, students lacked an introductory theoretical text that would have introduced them to the cost problem. Without such a text, students could not complete the task at the required level.
In Exercise 4.1, which they otherwise found very useful, students lacked a sample text for each style level; this would have helped them better complete the required task.
One of the negatives of this instructional material that needs to be pointed out is the inaccurate linking to the attached videos. When the link is opened, the whole page opens and the desired video has to be searched for laboriously.
Overall, it can be stated that the presented teaching material is satisfactory, the students worked well with it and evaluated it as beneficial for the development of language skills.

07. EU - Project MIG-KOMM-EU. Multilingual business communication/ marketing
The source was tested with the students of the Faculty of Applied Languages.
Number of students: 24
Level: B2 self-study exercises
Of the 4 units, the following part was tested:
Unit 4 - Exercise 1: Language in marketing Unit 4 - Exercise 2: Advertising language quiz Unit 4 - Exercise 3: The languages on company websites Unit 4 - Exercise 4: Body language in negotiations.
Students were asked to complete Unit 4 independently. In advance, they were told which language skills they should pay attention to. Then, students were asked to evaluate the learning unit in terms of its comprehensibility and usefulness. Students were asked to comment on whether they found the presented learning materials motivating and useful, and whether they thought they contributed to the development of their German language skills and the individual language skills.
The exercises in this unit focused mainly on the development of communicative competence, vocabulary development and the students' ability to apply the acquired knowledge in further communication. Basically, the students evaluated the course unit positively and found it motivating. They were particularly interested in the new lexis and the mapping exercises.
As a negative, the students evaluated the reconstruction exercise, they found it particularly difficult and some were even unable to solve it.
Exercises 4:2 c and 4:2 d are methodologically not well prepared, in the first one several answers could be considered, in the second one again several answers could/must be clicked to get the positive evaluation. But in the introduction to the exercise this hint was missing, therefore these exercises were demotivating for the students.
Overall, it can be stated that the presented teaching material is satisfactory, the students worked well with it and evaluated it as conducive to the development of language skills.

07. EU - Project MIG-KOMM-EU. Service / Distribution / Office
The source was tested with the students of the Faculty of Applied Languages.
Number of students: 24
Level: B2
Self-learning exercises
Of the 4 units, the following part was tested:
Unit 1 - Exercise 1: Fundamentals of Service
Unit 1 - Exercise 2: Service quality
Unit 2 - Exercise 1: Customer orientation
Unit 2 - Exercise 2: The Service Toad
Students were asked to complete Units 1 and 2 independently. In advance, they were told which language skills to pay attention to. Then, students were asked to rate the learning unit in terms of its comprehensibility and usefulness. Students were asked to comment on whether they found the presented learning materials motivating and useful, and whether they thought they contributed to the development of their German language skills and the individual language skills.
The exercises in this learning unit focused mainly on the development of listening comprehension, vocabulary development, and the students' ability to apply the acquired knowledge in further communication. A significant part of this course unit is devoted to grammar. In general, the students evaluated the course unit positively and found it motivating. They were especially interested in the new lexis.
The listening text was highlighted by the students as a positive aspect. The native speaker spoke very clearly and at an appropriate pace, and the students also found the content interesting. They also found the structuring of the lesson satisfactory.
As a negative, the students found the varying degree of difficulty of the individual exercises. The content of the exercises, on the other hand, have evaluated as very positive, because in all exercises the same text was used, therefore the students could remember the content well.
In unit 2, exercise 1 b, the required answers were not clear, therefore the students did not find this exercise motivating.
In summary, it can be stated that the presented teaching units are satisfactory, the students were able to work well with them and evaluated it as conducive to the development of language skills.

Guidelines

The four modules Management, Marketing, Service/Sales/Office and Intercultural Communication can be worked on independently and according to interest/need. Each of these topics offers so-called self-learning exercises, which can be worked on independently, and presence exercises, which should preferably be carried out within the framework of a teaching unit or with the support of a tutor. If the latter is not available, the presence exercises (including the factual texts contained therein) can also serve as an interesting source of information in the context of a self-study. In addition to the course itself, the glossaries on business language, communication and tourism economics should be used. These are exclusively monolingual and work with synonyms and definitions accordingly. The vocabulary is arranged alphabetically and the glossaries are quite extensive.

Further Information
https://www.mig-komm.eu/node/178 Online-Lexika, Glossare, Wörterbücher
https://www.mig-komm.eu/sites/default/files/Glossar_Geschaeftkommunikation.pdf Glossar-Schwerpunkt Marketing
https://www.mig-komm.eu/sites/default/files/Glossar_Kommunikation.pdf Glossar- Schwerpunkt Kommunikation
https://www.mig-komm.eu/sites/default/files/Glossar_Tourismuswirtschaft.pdf Glossar- Schwerpunkt Geschäftskommunikation im Tourismus

Review

Category
Rate
Comprehensive approach
Capacity to match the needs of lecturers and students

5

Added value
The provided tangible improvements

5

Motivation enhancement
The capacity to motivate students to improve their language skills

5

Innovation
Effectiveness in introducing innovative, creative and previously unknown approaches to LSP learning

5

Transferability
Measurement of the transferable potential and possibility to be a source of further capitalisation/application for other language projects in different countries

5

Skills assessment and validation
Availability of appropriate tools for lecturers to monitor students’ progress and for students to assess own progress and to reflect on learning

4

Adaptability
Flexibility of the contents and possibilities for the LSP lecturers to adapt the contents to their and to students’ need

2

Usability
Assess the technical usability from the point of view of the lecturer and the student

5

Accessibility
Assess the accessibility from the point of view of the lecturer and the student

5

Comments:
Transferability of the course concept to other languages: each of the project partners offers an adapted version of the course in the respective national language (Estonian, Latvian, Lithuanian, Romanian, Slovak, Slovenian, Czech and Hungarian). The concept has also been transferred to other EU-funded projects (FALINAR).
Scope: The course offers a comprehensive, subject-specific range of exercises, which, thanks to the many programmed self-exercises, has the decisive advantage that it can also be worked on as far as possible in self-study. The large amount of authentic audio material allows students to become familiar with the German language in a subject-specific context in a relaxed atmosphere and at an individually determined learning pace.
Website of the Teaching Source:
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